Car care Giant Turtle Wax set to enter Indian market
Chicago-based car care provider Ama Vaux announced on Friday that it is entering the Indian market.
The company said it offers professional, ceramic, and hybrid solutions for all surfaces, including four wheels and two-wheelers, including paintwork, wheels, tires, upholstery, and plastic.
The company has released an introductory car care kit such as Interior Cleaner, Mobile Repellant, Travel Spray, and Ice Snow Foam Wash for Car Spa.
According to TurtleWax, products are available at all major car accessory outlets, tire or alignment shops, lubricant outlets, independent workshops, car spas, and auto refining centers.
TurtleWax Executive Chairman Denis John Healy said, “India is the world’s most powerful and diverse vehicle market. This country is not only a great promise for business but also of strategic importance to our global trade routes. Above all, we want to embrace the people of India and their car care culture. ”
Since 1944, the company’s founder, Ben Hirsch, has discovered the world’s first liquid auto-polished plastic plastron in his family bathtub. In 1946, the plasticine turtle wax was renamed, and since then it has grown into a name in more than 120 countries around the world, according to the car care company.